The number of calls to the state's Smoker's Quitline quadrupled to nearly 10,000 calls during the week of June 2, when the full $2.75-a-pack tax kicked in, New York Health Commissioner Dr. Richard Daines said. Fewer than 2,300 people called for help during the same week in 2007.
"Not everyone that tries, quits," Daines said. "We estimate about 140,000 New Yorkers will successfully quit smoking. We may have more than a million try to cut down or stop, but this is how you get people to try: give them multiple chances and multiple reasons to stop."
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