
In a marketing war that pitted Paramount vs. Sony the former won with "Kung Fu Panda," an animated film that should have continued its conquest all day Saturday and Sunday. The $20 million Friday night take points to a near $60 million win for Dreamworks Animation — distributed by Paramount — and Jeffrey Katzenberg. The title character is voiced by funnyman Jack Black. It's gotten a very critic friendly 84% rating at movie web site Rotten Tomatoes.
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